What a stud farm website needs before the photography begins
Plan the information, enquiries and image list first, so the website tells a useful story about the operation.
Read the articleEquestrian, considered
Practical thinking on equestrian brands, websites, photography and the story behind the yard.
How to give useful feedback on a first equestrian website design
Turn reactions to an early website design into clear decisions about the audience, content and next step, without sending conflicting instructions.
Read the articleWebsites
Photography
Choose an equestrian homepage photograph for the page, not just the frame
A practical way to compare homepage photographs for an equestrian business, including mobile crops, readable text and image descriptions.
Read the articlePlanning a project
How to give useful feedback on a first equestrian website design
Turn reactions to an early website design into clear decisions about the audience, content and next step, without sending conflicting instructions.
Read the articleHow to write an equestrian website brief a designer can use
Describe the audience, enquiry, approved content and practical constraints before choosing the look of a new equestrian website.
Read the articleExplore the studio
Practical thinking on equestrian brands, websites, photography and the story behind the yard.